Our team and experience.

The competitive tendering process for large scale projects requires bidders to “walk the walk “as well as “talk the talk”.

The Bid Coach is your perfect partner to support you through these challenges.

We have a strong team available to support you through the process. Depending on the scope and business sector of your team and your client we will propose a bespoke team which is best suited to meet the needs of the specific opportunity that you are focused upon. We can provide CVs of the proposed support personnel so you can see in advance that their experience and knowledge are directly relevant to yours and your clients requirements.
All our coaches work nationally, internationally and carry professional indemnity insurance.
We also have an office team who work behind the scenes handling the administration so we can concentrate on supporting you.

Our team and experience.

Hugh Graham

Interview, Presentation & behavioural coach

I am The Bid Coach’s founder and Principal Director and a very experienced coach and trainer. I specialise in helping corporate teams pitch for major contracts. I bring diplomatic, collaborative and managerial skills to bear by gently guiding groups through the bid presentation and interview process to ensure success.

I coach bid team members individually on how to deliver key messages in interesting and memorable ways. My approach is to work closely with each person to develop their existing communication skills, to express their individual expertise, and work within an integrated team. The skills I coach will help you develop rapport, credibility and trust with prospective clients.

I work with a range of large companies, predominantly helping bidding teams to define and develop winning strategies for presentations and coaching them in presentation skills to present themselves and their teams to best advantage.

My clients include Balfour Beatty, BAM Nuttall, Kier Construction, Mace, Morgan Sindall, Bechtel, Vinci, Ferrovial, and many more.


Lisa Greenwood

Behavioural Coach

Lisa has over 30 years’ experience in Learning and Development, through a combination of working as an Executive Coach and Leadership Consultant in UK and Europe, and in the roles of Director of Organisational Development in a FTSE 250 Company, and as Head of People Performance for a retail chain. Lisa’s work has been recognised twice by the House Builder Awards and, in September 2019, as a finalist in the inaugural WeQual Awards - which identifies "world-class women executives one level below the executive committee across the globe".

Lisa works across organisations up to Board level to develop individual and team resilience, high performing teams and organisational excellence. She has provided bespoke leadership and personal development solutions to a range of organisations including: The Cabinet Office, HM Treasury, HMRC, The Ministry of Defence, Ministry of Finance (Romania), and within the following sectors: education, health, retail, construction, travel and tourism, manufacturing, utilities, aviation, rail and financial services.

Lisa is an SDI Core Strengths Partner and Master Facilitator.


Sally Calverley

Behavioural Coach

Sally Calverley is a successful coach and business consultant working with businesses in the construction, sustainability, health and professional services sectors. She is a mentor for the EngineShed, one of the world’s Top 3 innovation hubs and also gives her time free to mission led organisations working for sustainable change.
Sally joined Bid Coach to head up the behavioural team, bringing her coaching expertise to bear for Top Tier contractors bidding for large scale infrastructure projects. She brings with her a wealth of experience in personal development, working with senior teams to achieve their business goals. She understands well how to get the best out of individuals working outside their comfort zone.Since joining forces with Bid Coach, all teams coached through the assessment centre process have achieved a top score in this part of the bid process. Sally has worked with clients such as Morgan Sindall, Kier, Balfour Beatty, Bechtel, Costain, Astra Zeneca, National Grid as well as a number of housing associations and NHS Trusts. Sally’s Board experience also includes non-executive and critical friend roles for large public sector and third sector organisations. 


Alan Smith

Behavioural Coach

Alan has spent his entire career working with and around people. He strongly believes that if individuals can harness their drive, energy and enthusiasm, they can generate extraordinary success.  
After a successful career in a North American Banking group (now part of HSBC), covering first operational and sales and then Human Resource management, Alan has the full range of skills and experience associated with HR management at Director level. He followed this with 14 years running significant coaching consultancies Coutts and TDA Transitions, before leaving to set up his own business in 2004. 

He possesses a successful track record in high profile sales, operations and project management roles, particularly enjoying rapid change environments where the best results are achieved working through and with people. With a creative, enthusiastic and positive approach, he has a great stock of stories to illustrate and convince and is well liked by his clients.

He has worked with BA, BDO, BMA, Bevan Brittan, Cameron Inc, G4S, Morgan Sindall, Bechtel, Midas Group, Old Mutual International, Royal Academy of Engineers, RBS, Sodexo, Southern Housing Group. Alan is a visiting tutor at Henley Management College and a Business Adviser for Young Enterprise.


Duncan Cranmer

Interview presentation & Behavioural Coach

Having started his career with Accenture as a consultant, Duncan moved into sales and now has approaching 30 years of sales and marketing experience at every level through to Board Director. As facilitator and coach, Duncan specialises in devising and supporting the execution of winning bid strategies.The heavy-lifting of proposal development and preparation for associated interviews, presentations and behavioural assessments, takes place right at the end of the sales cycle at the exact point when the proposition has become a “must win”.
Bringing an analytical but empathetic approach, Duncan helps your team to emphasise bid “win themes”. He shapes how they communicate and presents key sales messages to excite then compel prospects.
Prior to moving into consultancy, Duncan was the Sales and Marketing director of what was the fastest growing private healthcare provider to the NHS until its acquisition by Care UK. This growth was fuelled largely on the back of leading and winning public tenders against strong and hungry competitors.


Nicola Jones

Behavioural Coach

Nicola is an expert in the design and delivery of blended learning programmes which enable people to change their behaviour at work. For over 20 years she has helped professional people to develop skills which may be slightly outside their comfort zone, or which they may struggle to make a priority, for example, understanding how their behaviour affects other people, how to they might communicate better, contribute to their team or show leadership.
These human abilities are the bedrock of more sophisticated outcomes around creativity, innovation and collaboration.

In recent years Nicola has worked in the UK and abroad on L&D strategy, design and delivery. She combines her experience in professional services with expertise in learning practice and a keen interest in the future of work in a digital age.

She is a qualified Lumina Practitioner (Spark, Leader, Emotion, Sales, Select) and is a qualified, experienced executive coach and a member of the European Mentoring & Coaching Council.  

We don’t aim to sell you our way of doing things; we help you develop your way of doing things, in a way that delivers you the maximum chance of success with your bids and tenders – now and in the future.

Contact The Bid Coach

Contact us now to discuss how we could help you win more often.


07970 694814


The Bid Coach Ltd, Brockham End, Tuckers Lane, Baltonsborough, Somerset BA6 8RH

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